On June 27, 2019, within the framework of corporate volunteers, Eka Datuashvili, Social Entrepreneurship Development Program Coordinator, Center for Strategic Research and Development of Georgia (CSRDG) and Giga Chitishvili, Youth Social Entrepreneurship Program Manager, CSRDG, conducted the training session about social entrepreneurship for the participants of the project Innovation and US. The event was organized by the Association Rural Development for Future Georgia (RDFG) at the Gori Center for Civic Engagement.
Within the event, the participants of the project had an opportunity to find out the specifics of the work of social enterprises from the examples presented by the representatives of CSRDG. Eka Datuashvili, CSRDG Social Entrepreneurship Development Program Coordinator, has explained what is meant with social enterprise generally and what is the difference between such kind of enterprise and traditional business. Moreover, she has also talked about the current situation in Georgia and the legislative challenges within social enterprises. Furthermore, Giga Chitishvili, CSRDG Youth Social Entrepreneurship Program Manager, has spoken about dos and don’ts while starting such kind of enterprise and presented the mistakes made by the different social entrepreneurs. He has also talked about the fund-raising sources and has shown the youth concrete websites for that purpose.
The youth project Innovation and Us is being implemented by RDFG in the Shida Kartli region with the financial support of the Save the Children and The Children and Youth Development Fund, within the framework of the European Union programme EU4YOUTH. Within the first phase of the project, 25 selected internally displaced young people from Shida Kartli are enrolled in a three-month intensive training course that offers lessons on marketing, web design, and the English language. Additionally, project participants are being trained to improve ‘soft’ skills such as teamwork, problem-solving, time management and presentation/public speaking.
In the second phase of the project, the 10 most successful project participants will be offered employment or paid internship opportunities at the new social enterprise established within the project. The social enterprise will offer marketing services to other social enterprises operating in Georgia by creating an e-commerce platform to help them sell their products and implement effective marketing strategies.